AnimaX
Art and Production Studio2026About project
AnimAX Studio is a production company with three divisions: a Production House for fashion editorials, commercial campaigns and brand storytelling; an AI Native Storytelling arm producing AI films, music videos and cinematic trailers; and an Original IP division developing universes, comics, screenplays and animated properties. UAE-registered with production in New York, the studio works with clients worldwide.
Their existing site undersold the ambition of the work. The redesign brief was to give the studio a presence that felt cinematic in its own right, to make the three divisions and what each one delivers immediately clear, and to give featured projects room to breathe, all built in Framer so the team could keep it current as new releases land.
The approach
The design language was built around darkness and light: a near-black canvas, a single luminous hero element, and “Imagination meets innovation” set in a pairing of an italic serif and a clean grotesque. A statement from the CEO opens the page, framing storytelling as the studio’s core technology before any service is listed.
Structure followed the studio’s own logic. Word-by-word text reveals carry the manifesto sections; the three divisions are presented as a single creative vision before breaking out into a service, features and visual table; featured projects show name, description, division and release date so the range of the work is obvious at a glance. Every module is CMS-backed, and the build was tuned for smooth scrolling and fast loads despite the heavy visual content.
The outcome
AnimAX relaunched with a site that finally matches the calibre of its output: cinematic, clear about what the studio does, and easy for the team to update as new films, campaigns and IP are released. The divisions structure gives prospective clients a direct route to the right conversation, ending in a discovery-call booking.
